SkillSpire — Coding Bootcamp Website & Admissions Platform
Building and managing a 25+ page marketing website with multi-step admissions, course catalog, blog, and a full atomic design system — developed in Webflow.
What needed solving
SkillSpire, a coding bootcamp, needed a comprehensive marketing website that could drive enrollment across multiple programs — from course discovery to completed applications. The existing site lacked a structured admissions funnel, had no content strategy for blog, events, and press, and offered no clear pathways for specialized audiences like veterans and internship seekers. The site needed to be built fast in Webflow with a scalable design system behind it.
Rules I worked within
Must support 25+ unique pages — from marketing (homepage, about, founder story) to functional (application flow, course pages, pricing).
Multi-step application form (4 steps + confirmation) required seamless UX to minimize drop-off during admissions.
Content system needed to power blog posts, events, and press pages — all manageable through Webflow CMS.
Must include dedicated landing pages for veterans and internship programs with distinct messaging and CTAs.
Measurable outcomes
Developed a complete marketing website in Webflow — homepage, about, founder story, instructors, advisors, FAQ, community, events, press, blog, and more.
Built a multi-step application flow with progress tracking, guiding prospective students from inquiry to enrollment confirmation.
Delivered a complete atomic design system — typography, colors, atoms, molecules, and organisms — with responsive components and an image library.
Built course collection pages, individual course detail pages, pricing, and how-to-apply flows to drive enrollment across all programs.
“A bootcamp website is a conversion funnel disguised as a marketing site — every page should answer a question and move the visitor one step closer to applying.”
This Webflow site has since been modified by another developer, but the CMS structure and most pages are still my original work.